I agree - love is much more than a physical attraction - it is the difference between being happy about making someone happy, and being made happy by someone. Lust is transitory and crude, satisfying our physical nature to procreate with the brightest feathers, smartest partner, flamboyant mate. Love is when we find someone who does more for us than just fill that need.
If you want to know if its love then think of all the times you were down, sick or in need. Did the person you care about help you? Then its love, if not they're 'around' for a different reason.
It applies the other way around to. If you are interested in someone and care about when they are down, sick or in need then its love. If you are just about how they look or their popularity then its lust.
Disclaimer: Not a love guru or counselor, just experienced *wink*.